Safaricom Plans to Launch M-PESA Junior Accounts For Minors

Safaricom is developing an M-Pesa product for young children between the age of 10 to 18 years to be launched in Q2 of 2022.

Safaricom Branch along Kenyatta Avenue PHOTO: KHUSOKO

Safaricom is working on an M-Pesa product for young children between the age of 10 to 18 years to be launched in Q2 of 2022.

According to Safaricom, its purpose of transforming lives combined with the use of technology and innovative spirit has enabled it to develop products that solve customer issues.

“We plan to soon launch an M-Pesa junior product for our children who may have access to mobile phones. Our focus on customers calls on us to invest heavily in our network to develop tailor-made products and improve our service offerings,” Safaricom Chief Executive Officer Peter Ndegwa announced Thursday during the presentation of the full-year results that ended March 2022.

Ndegwa noted that the product will have restrictions on what minors can do.

However, the launch is subject to regulatory approvals.

“It will have parent control, which is one of the most important features that were not available. We do not currently have the product online. So we ask and encourage you to wait until we go through the product development, and the proper approvals by the regulator before we announce the actual features that the product will have.”

According to the Communications Authority (CA), children now have access to cell phone technology and many parents use cell phones as their main method of monitoring their movements and ensuring their safety.

“Cell phones also provide an immediate means of communication in case of medical or family emergencies. There are, however, several risks inherent in the use of cell phones by children,” CA says on its website.

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Experience working on communication and marketing departments and in the broadcast industry. Interested in sustainable development and international relations issues.

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