Safaricom (NSE: SCOM) targets 2 million additional customers to its network with the introduction of SIM cards with the 0110 and 0111 prefixes at all Safaricom Shops and Dealers Outlets countrywide.
Currently, the service provider has over 34.5 million customers.
“The new 0110 and 0111 prefixes alongside our new numbering system are part of our “For You” commitment to be Simple, Transparent and Honest. We continue to invest in additional enhancements and services to better meet the needs of our customers as they evolve and to also provide them with even more freedom and flexibility,” said Sylvia Mulinge, Chief Customer Officer, Safaricom.
The new prefixes were allocated by the Communications Authority of Kenya in 2019 after the exhaustion of the 07XX prefixes.
Other Safaricom prefixes include 070X, 071X, 072X, 074X, 0757, 0758, 0759, 0768, 0769 and 079X.