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Netflix Adds 8.3M Subscribers in Q4, Now Boasts of 222 Mn Subscribers

Netflix is the world's leading streaming entertainment service with over 209 million paid memberships in over 190 countries enjoying TV series, documentaries and feature films across a wide variety of genres and languages.

Netflix Inc added 8.3 million subscribers in its Fourth Quarter 2021 Earnings. However, this was below its earlier projections of adding a net subscriber of 8.5 million.

From its website, it says it ended 2021 with a total of 222 million paid subscribers in over 190 countries, adding 18 million new paying subscribers during the year compared with the 37 million gained in 2020.

In a letter to shareholders Thursday, Jan. 20, Netflix disclosed that “While this added competition may be affecting our marginal growth some, we continue to grow in every country and region in which these new streaming alternatives have launched. 

“This reinforces our view that the greatest opportunity in entertainment is the transition from linear to streaming and that with under 10% of total TV screen time in the US, our biggest market, Netflix.” 

Going into the future, Gregory K. Peters, Netflix’s COO & Chief Product Officer says they are “open to licensing, accessing large game IP that people will recognize.”

“We’re going to be experimental and try a bunch of things. But I would say the eyes that we have on the long-term prize really centre more around our ability to create properties that are connected to the universes, the characters, the stories that we’re building in other places and sort of magnify that value for the fans of those stories,” he said during a prerecorded earnings interview.

Storytellers in Sub-Saharan Africa to Benefit from Netflix’s $1Mn Scholarship Fund 


 

In my role as Community Engagement Editor For Khusoko, I care about our audience. engaging them, getting news delivered to them across a variety of platforms, and expanding the diversity of voices on our website.

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