Safaricom Consolidates M-Pesa Services on *334# Menu

Safaricom Launches a New ‘Lifestyle’ MySafaricom App

Safaricom Customer Care Center at I&M Building in Nairobi. PHOTO: KHUSOKO

Telecom operator Safaricom on Thursday said that it has consolidated its M-PESA services on the *334# menu targeting non-smartphone users in a single, easy to use on the current SIM toolkit menu.

“We have embarked on a strategy to simplify our range of products and services for our customers and to provide them with an even better experience. M-PESA on *334# is our first solution as part of the ongoing strategy and it refines how our customers interact with the service,”said Peter Ndegwa, CEO, Safaricom.

“Customers now have the opportunity to truly confirm the details of a transaction before it can progress making reversals a thing of the past.” 

To use the service, customers will dial *334# upon which they will be presented with a choice of the different M-PESA services including “Send Money”, “Loans and Savings” or “Lipa Na M-PESA”. As with other USSD menus, customers will key in the number selecting the service such as “5” for Lipa Na M-PESA.

Within the Lipa Na M-PESA menu, customers can directly select PayBill and Till Numbers for Banks, Government and County Government Services, and Transport services including the SGR and long-distance buses. Once a customer selects any of the options, they will be presented with a list of services they can then pay through Lipa Na M-PESA. 

Customers can also use the Lipa Na M-PESA option to pay to personal numbers for select businesses.

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Other options now available on M-PESA on *334# include M-PESA Global which empowers customers to send and receive money across the world.

The service is especially targeted at non-Smartphone users or as an alternative to the Safaricom app and is immediately available to all more than 25 million M-PESA customers.

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