The 2018 Impala Floodlight rugby tournament has received a major boost days before the start of the rugby event. Safaricom Youth Network Blaze will sponsor the tournament now in its third year with 1.8 million.
“We see great potential in the youth that is just waiting to be tapped. Sponsoring Floodies not only elevates the sport by providing financial and non-monetary assistance, it provides valuable opportunities for young players to showcase their skills, passion, and grit,” said Charles Wanjohi – Interim Director for Consumer Business, Safaricom.
The sponsorship complements BLAZE’s ongoing thematic campaign, G.R.I.T., which stands for Greatness Requires Internal Toughness. The campaign aims to encourage the youth not to give up on their dreams no matter what obstacles they face and features individuals who are excelling in unconventional fields such as dance, skateboarding, and Muay Thai.
“Rugby is associated with strength, speed, strategy, and toughness, making it an ideal fit for sponsorship by BLAZE. Over the years, Floodies has become a highlight of the school rugby calendar, and a pre-season tournament that teams use to prepare and feed into the Kenya Cup league and the national squad,” said Bill Githinji, Chairman – Impala Saracen Rugby Club.
This year, 8 Kenya Cup Teams, 8 universities, 8 secondary schools, and 6 women’s teams are expected to participate in the tournament, including defending champions KCB and 1st runners-up Impala Saracens
The tournament will be held at the Impala Grounds in Nairobi on 13th, 20th and 27th October.