Author: Khusoko

Safaricom’s latest sustainable business report indicates that the company created a total value of KES 664 billion for the Kenyan society in its last financial year, which is ten times greater than the profit made during the year. According to the report’s ‘True Earnings’ highlights, the firm contributed KES 557.1 billion to the economy in the 2020/2021 financial year, which is 5.2% of Kenya’s Gross Domestic Product (GDP). The independent analysis of Safaricom’s true value to society identifies the socio-economic and environmental impacts of the company and quantifies them in financial terms. “Our Sustainable Business report, which covers our last…

The Communication Authority of Kenya (CA) named Ezra Chiloba, former CEO of the Independent Electoral and Boundaries Commission (IEBC) as the new Director-General of the Authority following the retirement of Mr Francis Wangusi. “Mr Chiloba is a policy consultant and principal partner with Chil and Kemp consultancy and an advocate of the High Court of Kenya,” CA said in a statement. Chiloba will serve for a renewable period of four years.  Since the retirement of Mr Francis Wangusi, Mrs Mercy Wanjau, MBS, has served as the acting director-general of the Communication Authority.  “The Board wishes to thank Mercy Wanjau, who has…

The Monetary Policy Committee (MPC) of the Central Bank of Kenya meets Wednesday for a bi-monthly review of monetary policy. This comes at a time when major central banks across the world are considering a gradual scale back of the unprecedented stimuli released in the wake of the COVID-19 pandemic. The ‘tightening’ signal follows a period of increased inflation, underpinned by both demand and supply pressures. Whereas economic uncertainty remains, the record vaccination pace coupled with strong adaptation by businesses and households is underpinning strong recovery prospects across economies. Locally, the review comes against a backdrop of rising inflation and…

The term ‘customer engagement’ is arguably one of the biggest buzzwords in today’s business landscape. It’s so widely used that when many people hear the phrase, they interpret it as a checkbox item. It is, however, a crucial ongoing relationship between a company and its customers, which is determined by the customer’s preferences and behaviour. Customer engagement entails actively engaging with an audience through messaging that interests, educates or helps them, as well as encouraging two-way communication with your business. In short, it’s about figuring out what the customer wants and giving it to them at the right time. This…

New Visa research reveals that 54% of ‘cash only’ merchants have missed business opportunities, with 70% of women-owned businesses expecting eCommerce to expand beyond the pandemic As the rate of women entrepreneurs across Sub-Saharan Africa continues to rise, Visa is expanding its global She’s Next initiative to empower women entrepreneurs on the continent, bringing practical insights and valuable tools needed to grow and advance their businesses. The initiative comprises a series of programs giving women entrepreneurs access to insights via research and engagement with small businesses, private and public sector communities and educational resources.  She’s Next, empowered by Visa, will also bring…

Sidian Bank Wednesday said it had secured a nine hundred and ninety million shillings deal with the Netherlands based social impact investor, Oikocredit. The funding will be utilized to support the bank’s growth plans to further its strategy of providing affordable credit to its SME clients and privately-owned business enterprises as it works towards empowering entrepreneurs realize their potential through providing tailor-made financial solutions. “This is yet another footprint of the bank’s strategic initiative to be the preferred bank for trade finance solutions and SMEs, especially in view of the impact of the pandemic on SME businesses. We intend that…