Xiaomi has announced its ambitious global strategy, “Human x Car x Home,” a seamlessly connected ecosystem that leverages Artificial Intelligence of Things (AIoT) to integrate personal devices, automobiles, and smart home technology.
This innovative approach, branded “Xiaomi Universe – Human x Car x Home – Perfectly Synced,” aims to redefine user interactions by merging human-centred technology with a futuristic ecosystem.
“Our innovations are designed with people in mind,” said Matt Huang, Country Manager for Xiaomi Kenya. “Human x Car x Home embodies our commitment to creating a deeply connected, seamless experience that enhances everyday life.”
The ecosystem encompasses flagship devices like the Xiaomi MIX series and Redmi Note, autonomous driving technologies and electric vehicles such as the Xiaomi SU7, and a diverse AIoT portfolio that transforms homes into intelligent spaces.
The Xiaomi SU7, the company’s first electric vehicle, represents a significant advancement in mobility. This high-performance sedan incorporates five key technologies, including autonomous driving, electric motors, and advanced Smart Cabin systems.
Developed by a team of over 3,400 engineers with a CNY 10 billion RMB R&D investment, the SU7 is poised to redefine automotive standards.
Beyond mobility, Xiaomi continues to lead in robotics with innovations such as CyberDog 2, a bio-inspired quadruped robot that provides an open-source platform for developers.
Furthermore, the company has committed to achieving carbon neutrality by 2040 through initiatives such as electronic waste recycling and renewable energy adoption.
Since its inception in 2010, Xiaomi has consistently pushed the boundaries of technology, earning global recognition and cultivating a loyal user base.
For 16 consecutive quarters, the company has maintained its position as the world’s third-largest smartphone brand, boasting a global community of 675.8 million monthly active users and a retail footprint spanning over 1,300 stores.
Xiaomi’s achievements include inclusion in TIME’s Most Influential Companies of 2024, recognition as one of BCG’s Top 50 Most Innovative Companies, and six consecutive years on the Fortune Global 500 list.
In the Kenyan smartphone market, Xiaomi holds a significant market share, ranking third with an 11% market share.
