Award-winning Gospel singer Kambua Mathu has partnered with fashion brand Vivo Woman to launch a new clothing line called Kelemi Collection.
The Kelemi line will debut on Wednesday, May 12th (Mother’s Day). It promises a fusion of elegance and luxury, unique designs, and high-quality materials.
A Celebration of Mothers
Kambua announced the collaboration on social media, expressing her excitement about the “exquisite” and “luxurious” collection designed to celebrate mothers and women. The launch coincides with Mother’s Day, which is significant for Kambua.
“I went ahead and did a big thing… a beautiful thing. I collaborated with Vivo Woman to bring you a most exquisite, most luxurious collection this Mother’s Day,” she said.
Despite experiencing the loss of several children, Kambua has publicly acknowledged the pain of bereaved mothers and expressed her appreciation for motherhood.
The Kelechi collection is available for pre-sale ahead of the official launch.
Vivo Fashion Group Limited operates 24 retail stores across Kenya, Rwanda, and Uganda, employing over 360 people. In addition to its physical stores, the group includes Shop Zetu, East Africa’s fastest-growing online fashion marketplace.