SemaBOX launched WAZO, a podcast distribution platform that enables Kenyan and African podcasters to earn directly from plays and advertising revenue.

WAZO, meaning “Thought” in Kiswahili, is initially available free of charge to all listeners through the Wazo ONE plan starting July 17, 2023.

WAZO is the first platform of its kind in Kenya, offering a brand-new revenue stream for podcasters and providing advertisers with an aggregated audience of over 39 million listeners across the SemaBOX creator network.

“We are truly excited that we can finally bring this online,” said Dan Aceda, Founder and CEO of SemaBOX.

“On our platform, Kenyans and Africans are on the front page. We ensure they have all the data they can get about their audiences. We’re going to make sure they can monetize as soon as possible. As long as people listen to your show, you can monetize,” Aceda told Khusoko.

SemaBOX, Africa’s largest podcast incubator, formally launched WAZO on July 17th, 2023, and it is now available globally on the web. Baraza Media Lab and Africa No Filter supported the creation of the platform.


 

 

Community Engagement Editor, connecting audiences with news and promoting diverse voices. He also consults for East African brands on digital strategy.

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