Stretch Marks: Nice & Lovely Bio-body Oil Product Gets Rid of Them

Do you want to decrease or diminish the appearance of stretch marks? Cosmetic products maker L’Oréal East Africa, makers of Nice & Lovely, says it has a new bio-body oil that clears over 80 per cent of stretch marks.

The new product, the Flawless Bio Body Oil, an effective blend of four natural oils namely Sunflower, Avocado, Sweet Almond and Apricot, helps women reduce the appearance of stretch marks at different stages of their lives, according to L’Oréal consumer division GM Victoria Karanja.

“Stretch marks are a very common problem on the African skin and as L’Oréal we work at creating beauty that moves East Africa,” Karanja said. “The locally manufactured product is designed to achieve even and flawless skin in record time,” she said.

L’Oréal’s Nice & Lovely says it would like to tap into an industry that is projected to hit $5.4 billion in the next decade.

The Stretch Marks Treatment market size category is currently valued at $2.3 billion as of 2022 and is projected to top $5.4 billion by 2032 according to Precedence Research.

The market, which is fast gaining popularity globally, is growing at a compound annual growth rate (CAGR) of 8.91 per cent during the forecast period 2023 to 2032.