MultiChoice has announced its media broadcast partnership with The Earthshot Prize to help accelerate and spotlight the ingenuity and ambition of innovators, activists, and scientists across Africa working to address the climate crisis on the African continent and worldwide.
The Earthshot Prize aims to find scalable solutions to address the world’s biggest environmental problems and repair the planet over the next ten years.
The Prize is awarded to winners in five categories, each receiving a £1 million grant to scale their work.
As MultiChoice, partnering with The @EarthshotPrize is our way of contributing to change and innovative solutions that will help repair the planet over the next decade.
This is our story of change.
Click for more:https://t.co/5jl3ULk7F9#EarthshotPrizeXMultiChoice pic.twitter.com/7ZWsc7uUXP
— MultiChoice Group (@MultiChoiceGRP) October 11, 2022
The partnership aims to raise awareness and understanding of The Earthshot Prize across Africa, supporting local finalists, highlighting their innovative solutions, and mobilizing communities to address sustainability challenges.
As the leading entertainment company in Africa, we have an extensive footprint on the continent – we reach 21.8 million households across 50 countries.
“We are well-positioned to contribute meaningfully to creating a sustainable future in Africa. This partnership will enable us not only to educate communities on climate change but also to encourage innovators to pitch their solutions and inspire other corporates to join the fight against climate change.”
“To motivate governments to prioritize climate change as part of their national agendas, “said Imtiaz Patel, MultiChoice Group Executive Chairman.
MultiChoice is a member of The Earthshot Prize Global Alliance, a global network of non-profit and international organizations committed to the environment and sustainable development.
For the next eight years, The Earthshot Prize will launch a global search for groundbreaking solutions to five Earthshot goals – Protect and Restore Nature, Clean Our Air, Revive Our Oceans, Build a Waste-Free World and Fix Our Climate.
The Earthshot Prize was launched in 2021 with three African organizations selected as finalists – Sanergy (from Kenya), Reeddi Capsules (from Nigeria), and Pole Pole Foundation (from the Democratic Republic of Congo).
