WPP Scan group Plc Board on Thursday announced the appointment of Ms Patricia Ithau as Chief Executive Officer and Executive Director, effective Monday, 14 March 2022.

She replaces Bharat Thakrar who resigned from the marketing and communication group as chief executive and director of all WPP-Scan group subsidiaries.

Patricia is a highly accomplished business and marketing leader who has more than 25 years of experience in senior leadership roles overseeing the expansion of major consumer brands in Eastern Africa at companies including Unilever, Diageo/East African Breweries Ltd and L’Oréal.

Patricia has held a number of board positions at organisations such as ABSA Bank Kenya PLC, TradeMark East Africa Ltd, Jambojet Ltd, and British Chamber of Commerce and Industry. 

She has also been a Trustee on the boards of Vodafone Foundation UK and M-Pesa Foundation and was previously on the board of WPP Scan group PLC as non-executive director from 2017 to 2020.

“Patricia is passionate about creating opportunities that improve people’s lives and is currently the Regional Director at the Stanford Institute for Innovation in Development Economies – Seed, a Stanford Graduate School of Business initiative that aims to build a network of globally-engaged leaders from Silicon Valley to sub-Saharan Africa and tackle global poverty by supporting the scale-up of small and medium-sized businesses in developing economies,” WPP Scan group Plc in a statement.

In 2020,  Patricia was awarded a Head of State Commendation (HSC) – Civilian Division, for her work in supporting enterprise development in the country.

She holds an MBA in Strategic Management from the United States International University – Africa, and a B Com from the University of Nairobi. 

She also completed an Advanced Management Program at Strathmore Business School/IESE Business School, Barcelona, a General Management Program at INSEAD – CEDEP, and a Certificate Program in Scenario Planning at Saïd Business School, University of Oxford.


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