Pan-African telecoms group Liquid Telecom has rebranded, recalibrated and repositioned as pan-African technology group Liquid Intelligent Technologies (LIT), with ambitions of expanding its services offerings across the African continent.
In a statement seen by Khusoko, the rebrand to Liquid Intelligent Technologies highlights the organisation’s expansion of its Cloud business, Cyber Security services, and other technologies added to its existing telecoms and connectivity capability.
This furthers the Group’s aim of accelerating growth by providing tailor-made digital solutions to businesses in the public and private sectors across the continent.
“This strategic rebrand reflects Liquid’s new digital-first product offerings, enabling employees and customers to interact with each other digitally irrespective of the time or location,” it said.
“We are having to reinvent ourselves and provide new services to our customers every few years,” said LIT group CEO Nic Rudnick.
“We started almost 20 years ago as a satellite company and since then have built Africa’s largest fibre network. The next progression to that of a technology company is something that comes naturally and has been part of the evolution and growth path we have been working on for more than ten years.”
Liquid Telecom is now Liquid Intelligent Technologies. We are no longer just the biggest fibre network, but the leading African group of technology companies. Liquid Labs serves to lead the growth of the cutting edge tech @liquidtelecom #WeAreLiquid pic.twitter.com/TLvnliT5vf
— Ben Roberts (@benliquidkenya) March 15, 2021
Liquid Intelligent Technologies will expand its Managed Services offerings to drive and ensure successful adoption of tools to re-imagine their customers’ businesses and how they work and connect. Whether they are focused on enabling collaboration or utilising the most advanced cloud applications.
As a Microsoft Gold Partner, Liquid Intelligent Technologies is redefining Network, Cloud and Cyber Security offerings through strategic partnerships with leading global players, bringing innovative business applications, intelligent cloud services and world-class security to the African continent.
With the future of network security-driven from the cloud, Liquid Intelligent Technologies’ recently launched its Cyber Security business unit, which uniquely delivers security at its core, protecting your business’s data throughout its lifecycle.
According to Nic Rudnick, Group Chief Executive Officer, Liquid Intelligent Technologies, “Our ongoing investment in our networks and data centres across Africa have uniquely positioned us to utilise our infrastructure to accelerate the availability of new intelligent technologies including the high computing power of the Cloud, Artificial Intelligence and Cyber Security to our customers. We are now excited to be executing our vision of bringing new technological opportunities to the market with a highly differentiated product set supported by our existing infrastructure and digital innovation. “