Football Kenya Federation (FKF) has announced a three-year radio broadcast KSh 34 million deal for FKFPL with Milele FM.
Milele FM, Mediamax’s lead and national radio station, Mayian FM that broadcasts in Maasai dialect, Meru FM, Kameme FM, Emoo FM and Mombasa-based Msenangu will all hold exclusive rights to broadcast the league on resumption.
“We are happy to announce this three-year partnership with Mediamax. This is a historical moment as this is the first time in the history of the federation that we will have a radio broadcaster as our partner. The deal will see Mediamax sponsor the league to a tune of KSh10 million in the first season (2020/21), KSh11 million on the second year and KSh13 million on the final year,” said FKF president Nick Mwendwa.
@vincentvoiyoh @MikeOkinyi @Oleteya majamaa nimerudi….First Ever Radio partner of the FKF Premier League. Mediamax Milele FM and sister stations. 3 seasons Deal 10M, 11M, 13M. Starting this season to 2023. One more step, One more partner. Let's do this !
— Nick Mwendwa (@Nmwendwa) October 8, 2020
The 18-team league is expected to begin in November for the 2020-21 season.