Safaricom Push for Cashless Payments in 8 Week Lipa Na M-PESA Promotion

Safaricom on Wednesday launched an eight week Lipa Na M-PESA promotion that aims at deepening the uptake of cashless payments in the country.

During the period, both customers and merchants will be rewarded for making and receiving payments through the service.

Both parties will receive 1 point for every Ksh 100 payment.

The promotion runs until March 5th 2020 and will reward people in 8 regions across the country.

“With this promotion, we are encouraging merchants and customers to use Lipa Na M-PESA to receive and make payments at kiosks, supermarkets, fuel stations, bars, restaurants, car washes and various merchant tills and give them a chance to win big,” said Sylvia Mulinge, Chief Customer Officer, Safaricom.

The Lipa Na M-PESA product was launched in June 2013.