Author: Khusoko

When most people think about investing, they envision balance sheets, index charts, and the relentless pursuit of return on investment. Beyond the numbers and graphs lies a deeply human story. At its heart, investing is not simply a financial act; it is a behavioural one. It is shaped by our emotions, beliefs, habits, and often by our fears. Emotions vs. Logic: The Real Drivers of Market Behaviour The psychology of investing is a field that explores how psychological biases influence financial decisions and has become increasingly relevant in today’s uncertain economic environment. In theory, we assume investors behave rationally. In…

Kenya’s fragile economy is under siege from ruthless tax cheats, and at the heart of a multimillion-dollar fraud scheme is Deepak Rajoriya, Director of Oki General Trading Kenya Limited. Recent raids by the Kenya Revenue Authority (KRA) have uncovered the illegal importation of perfumes valued at over USD 300,000 (KSh 39 million), which was cleared with just KSh 2 million in duty—a fraction of the actual tax liability. A Calculated Racket, Not an Oversight Investigators revealed a deliberate scheme orchestrated through a network of shell companies, including Satnam Limited and Satnam Kenya Investment Limited. These entities were used to falsify…

Following the early 2024 launch of OPPO AI, OPPO reaffirms its dedication to providing a top-tier AI experience with the new Reno14 Series. With the latest ColorOS 15, the Reno14 Series introduces a range of AI innovations to organise information on your device smoothly, effortlessly overcome language barriers, and intuitively handle documents, ultimately boosting your productivity like never before. AI Mind Space: Your Assistant That Remembers Everything In our daily lives, our smartphones manage a constant flow of important information from phone numbers and calendar appointments to emails, articles, photos, and videos. The challenge? This crucial content often ends up…

The Dream: Retire at 50. Participants in an investment education webinar by CIC Group titled “Fire Up Your Financial Future” took a poll that established seven out of 10 people would like to retire by the age of 50, provided they have sufficient money to last them long into their later years. Data from the Financial Sector Deepening (FSD Kenya) indicate that only 15 per cent of Kenyans actively invest in pensions or long-term savings, highlighting a gap in financial planning. Luckily, today, anyone with a smartphone and internet access can access a lot of digital tools and financial literacy to help them embark…

Stakeholder outreach to small businesses, regulators, lobby groups, and financial partners has unveiled significant opportunities for enhancing the resilience and sustainability of small and medium enterprises (SMEs) during challenging economic times. By engaging in collaborative business caucuses, these small players can tap into expert advice, share effective coping strategies, and forge meaningful connections that can pave the way to transformative outcomes for their businesses.  Economic Pressures Threaten SME Viability The challenges facing SMEs in recent years have been immense, heightened by external factors such as high inflation rates and increased interest rates, which have severely constrained cash flow and dampened…

From tactical brilliance to last-minute drama, SuperSport on DStv and GOtv delivers wall-to-wall coverage of Europe’s top football leagues—with African stars taking centre stage. Premier League – Matchday 2 Highlights Manchester City vs Tottenham (Sat, 13:30 CAT) A high-stakes showdown as City’s attacking depth tests Spurs’ evolving defence under new leadership. Newcastle vs Liverpool (Mon, 21:00 CAT) Transfer tension looms large: Alexander Isak wants out, Liverpool’s £110M bid stirs drama, and Anthony Gordon steps up. Other Key Fixtures Arsenal vs Leeds, West Ham vs Chelsea, Fulham vs Man United, Everton vs. Brighton—all LIVE on SuperSport. African Star to Watch: Simon…