Author: Khusoko

Khusoko provides market insights into Africa's business investment as well as global trends that impact East African businesses.

The release of the seventh iteration of the Absa Africa Financial Markets Index (AFMI) demonstrates that the continent is rapidly maturing and is no longer simply taking the first steps on a developmental journey. Instead, we can see clear signs that the true potential of the continent is being unlocked. With support from the United Nations Economic Commission for Africa, coverage of the Index has grown to 28 countries – with the addition of Cabo Verde and Tunisia – and it now encompasses approximately 80% of the population and the Gross Domestic Product (GDP) of Africa. After seven years of…

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A cancer diagnosis: it’s something most of us dread, but which many people will have to deal with at some point. According to the UK’s National Health Service (NHS), one in two people will develop some form of cancer in their lifetime. And while not every case of cancer is lethal, it is still a major killer of people worldwide. According to the World Health Organisation (WHO), cancer accounts for nearly one in six deaths worldwide. Anyone diagnosed with cancer should also prepare themselves to deal with secondary issues, including an increased risk of blood clots.  Cancer, patient, and treatment risks  Patients with…

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The war for web visibility is an all-out fight in this digital era! As millions of blogs compete for one’s attention; content creators must begin thinking outside the box to differentiate themselves from others. The use of AI-powered content optimization tools to leverage SEO is another approach. The real question here is how does an AI algorithm figure into your content optimization strategy for SEO? All these Algorithms use Machine Learning & NLP to decipher/understand users’ query context and return results accordingly. To optimize your content for these algorithms. You should take the time to research keywords properly and build…

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Often seen as a canvas of innovation and resilience, Africa’s technological landscape has undergone significant advancements in recent years. This digital transformation has led to the emergence of smart home technology, empowering individuals to create intelligent, automated, and secure living environments. Kenya stands tall, emerging as a powerhouse in technological adoption. As the winds of change sweep across its vast landscapes, the concept of smart homes is gradually gaining momentum. Kenya’s rapid digital transformation has set a robust foundation for technological advancements. With over 80% of its population accessing the internet and mobile penetration reaching new heights, Kenya’s readiness for…

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Sports! The love of my life, the bane of my existence. It has given me the highest highs watching athletes I’m rooting for win medals, trophies, championships, and break World Records. It has brought me untold grief watching athletes I’m rooting for fail on the biggest world stages never to return. So why am I still at it? Because every so often, someone comes along and shines a bright light, rekindling that spark when I thought my soul was surely done with it. Someone comes along and gets me to fall in love all over again. Maybe that explains why…

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Eveready East Africa has announced the appointment of Winnie Chepkemoi as its new Chief Executive Officer (CEO). She succeeds Thomas Masaki, who has served in an acting capacity since March 10, 2021. Chepkemoi, a risk professional with extensive experience in finance and technology across the US and African markets, will be instrumental in driving Eveready’s mission to power East Africa’s sustainable future. Winnie Chepkemoi holds a Bachelor of Science degree in Actuarial Science from Jomo Kenyatta University of Agriculture and Technology, a Master of Science in Finance and Investments from the University of Nairobi, and is a Certified Information Systems…

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