Author: Khusoko

Khusoko provides market insights into Africa's business investment as well as global trends that impact East African businesses.

Dementia is rapidly emerging as one of Kenya’s most pressing health challenges, yet it remains largely misunderstood, often ignored, and wrapped in stigma. Thousands of families struggle in silence. When a loved one starts forgetting names, getting lost in familiar places, or struggling to communicate, it is dismissed as “just old age.” In some cases, cultural beliefs blame supernatural forces, delaying much-needed medical help. A study by the Aga Khan University’s Brain and Mind Institute (BMI) in collaboration with the Davos Alzheimer’s Collaborative (DAC) and Aga Khan University Hospital, Nairobi, sheds light on these challenges. Led by Dr Edna Bosire,…

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Aviator betting has become popular among Kenyan bettors. It offers a unique blend of eagerness and the potential for a big win. Spribe launched Aviator in 2019. This game style has become a favorite on many betting platforms, and it has a very interesting format overall, which incorporates both strategy and luck. However, there are ways you can increase your experience and improve your chance of walking away with profit. How The Aviator Game Works in Kenya Before jumping into strategies, let’s dive into getting to know the aviator game and how it works in Kenya. The Aviator game is…

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20X Entrepreneur has launched its “Chanuka, Jipange na Opportunities” initiative in Meru County, a region within the former Eastern Province of Kenya, to address the county’s high unemployment rate. The program focuses on training and empowering local artisans, small and medium-sized enterprises (SMEs), and entrepreneurs within Kenya’s “Jua Kali” (informal) sector, connecting them with job opportunities. This initiative aligns with 20X Entrepreneur’s mission to bridge the gap between the informal sector and the government’s Affordable Housing Program. With the planned construction of approximately 279 affordable housing units in Timau Town, North Imenti Constituency, Meru County is strategically positioned to benefit…

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In the west of Kenya, near the shores of Lake Victoria, where I come from, a tuberculosis outbreak is no different from one that takes place anywhere else in the world. A few dozen people get sick, health workers attempt to locate and test everyone with a bad cough and other symptoms. A concerted effort is made to make sure that patients take their medications for the entire duration of treatment, at least six months, to help stem the creation of drug-resistant infections. The problem is that Western Kenya has a high burden of HIV infections, which makes the communities more…

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OPPO announced its enhanced artificial intelligence (AI) strategy, positioning itself as a leader in AI experiences by delivering comprehensive, secure, and continuously evolving AI solutions at OPPO AI Tech Summit during MWC2025. “When it comes to AI, the user experience is ultimately all that matters,” said Billy Zhang, President of Overseas Marketing, Sales and Services at OPPO. “Smartphones are not just a vehicle for AI – they are the engines that power the best possible AI experiences. As a global leader in smartphones, OPPO is driving in-house innovation and open collaboration with industry partners to bring our users these unparalleled…

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For many small and medium-sized enterprises (SMEs), success is often measured by having adequate stock, a steady stream of customers and consequently revenue. However, an equally critical but often overlooked factor is how businesses accept payments and investing in this infrastructure is critical to unlocking their growth. In an increasingly digital economy, the ability to offer seamless, fast, secure, and convenient payment options can determine whether an SME thrives or struggles. Many small businesses across Africa still face challenges in integrating efficient payment solutions, limiting their ability to scale, improve cash flow, and meet evolving customer expectations. Picture this. A…

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