Author: David Indeje

The 5th Annual Scribes End of Year Party highlighted the need for journalists to explore alternatives to traditional media employment in light of the industry’s current challenges. Nairobi Leo founder and CEO Martin Wachira said the current turbulent scenes facing different media houses should serve as a wake-up call for journalists to explore alternatives to formal employment at traditional media houses.  “Each one of us can create a niche to monetize their own digital space, whether it is social media or just the website, and start something that can earn you an income,” said Wachira while addressing the gathering. Scribes…

Kenya Breweries Limited (KBL) has unveiled its new Kshs 1.2 billion microbrewery in Ruaraka, Nairobi County.  The Kenya Breweries Microbrewery is aimed at helping the business extend its innovation capability to meet consumers’ changing tastes and preferences. The company has rolled out its first commercial product brand from the site, whose ground was broken in May last year.  The first brand of the new production line, Manyatta, is a new 100 per cent apple cider, produced alongside three flavoured variants: Mango & ginger; Lemon and ginger; and Pineapple and mint. EABL Group Chief Executive and Managing Director Jane Karuku noted…

Kenya Wine Agencies Limited (KWAL) has rebranded Kibao Vodka as an aspirational brand to meet the evolving tastes of consumers. KWAL is focusing on driving growth in sales and revenue from spirits, the fastest-growing segment of Kenya’s alcohol industry, with a new look, Kibao Vodka, targeting a new generation of bold, authentic, and savvy consumers. KWAL Commercial Director Jonas Geeraerts said the re-brand of Kibao is also geared toward connecting with consumers who are opting for spirits as their drink of choice but are also keen on value for money.  “We are seeing a growing interest in the new variety…

Safaricom has launched a month-long Christmas campaign called “Sambaza Furaha” that aims to deepen customer engagement and experience.  The campaign began on December 6, 2023, at Hon. John Njoroge Secondary School in Kasaran. Today, we launched our Christmas campaign #SambazaFuraha at Hon. John Njoroge Secondary School in Kasarani to spread the love and cheer with the community🥳🥳 pic.twitter.com/hluO4N2CLk — Safaricom PLC (@SafaricomPLC) December 6, 2023 “Sambaza Furaha” is a campaign by Safaricom that aims to spread joy and kindness during the festive season. The campaign encourages people to share the season’s blessings with others, especially after a year of toiling…

The Central Bank of Kenya raised its policy rate by 2 percentage points to 12.5%, which is the first hike since June when it raised it by 1 percentage point. The Central Bank of Kenya aims to stabilize the shilling currency, whose depreciation has spurred price pressures, curbed foreign investment, and affected debt servicing. The central bank’s Monetary Policy Committee (MPC) said in a statement that there is a need to adjust the monetary policy stance to address the pressures on the exchange rate and mitigate second-round effects. “There is need to adjust the monetary policy stance to address the pressures on…

The 2023 Christmas Sarova Stanley Tree Lighting Ceremony was held Friday along Kimathi Street, Nairobi. The Sarova Stanley, Kenya’s luxury hotel, has been making history since 1902.  It has hosted royal safaris, legendary personalities, and historic events. Today, as the hotel enters its second century, it continues to maintain its unique heritage and provide state-of-the-art services and facilities for business and leisure travellers. One of the hotel’s most cherished traditions is the annual Christmas tree lighting ceremony, which marks the beginning of the festive season. It comes immediately after cake mixing. The ceremony was held Friday at the hotel’s courtyard,…