Mantrac celebrated eleven Kenyan winners of the CAT Excavators Campaign with an exclusive experience in Málaga, Spain, marking Caterpillar’s 100th anniversary and reinforcing Mantrac’s commitment to customer development across Africa.
The Málaga visit was part of a wider Mantrac Group initiative recognising loyal customers who qualified through the purchase of eligible CAT excavator models. Alongside participants from other Mantrac territories, the Kenyan winners joined a programme designed to deepen technical knowledge, strengthen partnerships, and provide firsthand exposure to Caterpillar technologies.
A World-Class Customer Experience
- Warm welcome at Gran Hotel Miramar, followed by a guided cultural tour of Málaga.
- Technical agenda at Caterpillar’s Málaga Machine Learning and Demonstration Centre, including opening remarks, safety briefing, and a session reflecting on a century of Caterpillar innovation.
- Hands-on insights into excavators, earthmoving equipment, VisionLink, and paving solutions, capped by detailed walkarounds of demo machines.
The Big Push Show
The highlight was the live CAT Big Push Show, where customers witnessed the power and performance of CAT equipment in a real demonstration environment.
Customer Commitment
Mohamed Ibrahim, Managing Director of Mantrac Kenya, said:
“This experience gave our customers a closer understanding of the innovation and value behind CAT equipment. It was a great opportunity to engage with Caterpillar experts, see the machines in action, and reinforce the strong partnerships we have built in Kenya. We remain committed to supporting our customers with reliable solutions and a partnership focused on long-term success.”
Celebrating Across Africa
The Málaga journey concluded a Mantrac Group campaign spanning multiple African markets, celebrating 69 customers who qualified for the offer and reaffirming the trust they continue to place in Mantrac as their long-term partner.
