Jumia Food Rolls Out Subscription Service Intensifying Competition in food Delivery Segment

Jumia Food Rolls Out Subscription Service Intensifying Competition in food Delivery Segment

Food delivery app Jumia Food has launched Jumia Prime, a subscription package that allows customers to pay a standard delivery fee. The subscription will allow customers to pay a standard one, three or six month’s fee and receive unlimited deliveries on all orders placed on the Jumia Food app or website.

Jumia Prime will cost Ksh. 500 for a month, Ksh. 600 for 3 months and Ksh. 900 for 6 months.

“This is also our way to expand and innovate into new areas where we continue to educate customers on the benefits of ordering online as well as building an offering that serves the local market needs. No one enjoys paying delivery fees but we believe that through Jumia Prime, we can provide a genuinely unique value proposition to our customers.” said managing director East Africa On-Demand Services Jumia Food, Shreenal Ruparelia.

Jumia Prime is currently available in Kenya, Nigeria, Uganda, Rwanda and Ghana.