Kenya’s tourism sector witnessed 19.79% growth in 2024, generating Ksh 452.2 billion, an increase from Ksh 377.49 billion in 2023. Tourism Minister Rebecca Miano projects earnings to surge 24% to Ksh 560 billion shillings ($4.33 billion) in 2025. International tourist arrivals reached 2,394,376 in 2024, up from 2,089,259 in 2023. The United States remained the … Continue reading Kenya Tourism: 24% Growth Projected, Ksh 560 Billion Target