Estonian taxi-hailing firm Bolt will make passenger journeys carbon-neutral by offsetting the emissions from trips taken on the platform as part of its wider environmental strategy called ‘Green Plan’.

The carbon-neutral initiative is expected to involve a multi-million euro investment which will continue to grow with the company. It will also make Bolt the largest ride-hailing platform in Europe to voluntarily commit to making its journeys carbon-neutral. 

The initiatives will be rolled out in African markets later this year.

Markus Villig, CEO and founder of Bolt: “So while we look to reduce emissions by adding more shared and electric vehicles to our fleets across cities, carbon offsetting takes immediate action to reduce emissions today and acts as a driver across the company to speed up the transition.

We’re in the unique and fortunate position of being able to act as a driving force for change both in and outside our industry and we hope that this action sets an example for other companies to follow, so we can all share the responsibility moving forward.”

Bolt currently serves 25 million customers in over 30 countries globally and has grown to be an on-demand transportation leader in Europe and Africa. 

Last year, it became the first company to bring ride-hailing and scooter sharing together in a single app, enabling ride-hailing customers to opt for quicker and greener rides in congested city centres.

Khusoko provides market insights into Africa's business investment as well as global trends that impact East African businesses.

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