In recognition of the importance of financial literacy in making informed financial decisions, Sidian Bank has partnered with ISBI Institute at Strathmore Business School to educate SMEs in Kenya.

The programme is a practical and participant-centered, designed to help SMEs detect execution gaps and launch their businesses to success by maximizing their potential, at a subsidized cost.

Chege Thumbi, Sidian Bank’s Chief Executive Officer said “The Advanced Entrepreneurship Programme (AEP) will equip entrepreneurs with actionable insights to drive various business areas such as strategy, finance, marketing, employee management, which is a component that is lacking in many SMEs and which if incorporated, would drive businesses to achieve their aspired goals.”

Suncan Pavlovic, Managing Director at ISBI at Strathmore Business School, also said that “Sidian Bank through this collaboration has tapped into the provision of sound business management skills and financial literacy training as a key solution to growing the business and financial management mastery for their SME clients. Clients stand to benefit from the weekly interactive group sessions that will enable rapidly growing SMEs to prepare for challenges ahead while maintaining business momentum”.

Through this collaboration, Sidian Bank’s customers will benefit from the program which is structured to spark self- reflection, innovation and collaboration on multiple levels through fast- paced discussions, case studies and original teaching methodologies. The entrepreneurs are guided to set strategies, focus their activities and optimize costs to increase profitability and reduce risk.

The partnership will kick off with an Entrepreneurship Workshop for Sidian Bank’s clients to be held on Friday, January 18, 2019 at Strathmore Business School.

Khusoko provides market insights into Africa's business investment as well as global trends that impact East African businesses.

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