We Care Initiative Launched in Kenya, Focusing on Online Child Protection

Kenya’s mobile operators, regulator, and government have come together to support GSMA initiative aimed at ensuring a safe online environment for children in Kenya.
Safaricom, Airtel Kenya, Jamil Telecommunications, and Telkom Kenya become signatories of the Child Online Protection (COP) Charter committing to focus on child online safety protection in their business. This also marked the first stage in the launch of the GSMA’s We Care campaign in Africa.
The Charter has been supported by the Communications Authority (CA) of Kenya and the Ministry of Information and Communications Technology.
There are five key focus areas for We Care: promoting digital inclusion; ensuring child protection; environmental care, disaster response; contribution to public safety; and tackling handset theft.
We Care was launched in Latin America in 2014 and is now running 14 campaigns across the region in collaboration with local operators. These campaigns support the UN Sustainable Development Goals, allowing the mobile industry to drive impact at a local level.
The launch of the Child Online Protection industry charter in Kenya is the first ever We Care initiative deployed in Africa.